F*ck the Algorithm Sweatshirt
F*ck the Algorithm Sweatshirt
F*ck the Algorithm Sweatshirt
F*ck the Algorithm Sweatshirt

F*ck the Algorithm Sweatshirt

Regular price €50,00 Sale

Salty said it best - The Patriarchy is in the Algorithms. 

Many feminist and LGBTQ+ platforms are being silenced and censored on social media. We were tired to see our communities being attacked by algorithms and consider this a serious issue, so we made this "F*ck the Algorithm" sweatshirt with LA based artist Faye Orlove. We want to raise awareness on this issue, seing how influential social media are in our society. 

You can read a lot of great articles on this topic, and one of our favorite ones is the one by Salty. Here's a little excerpt: "The white, cis, heteronormative patriarchy is in the algorithms. Our digital world has been created for and by cis, straight, white men. When they write the algorithms, they embed all their prejudices, biases, and assumptions into the programs, and now we’re all living in the digital world they created for themselves. As the algorithms change and learn from the behaviour of their users, the patriarchy festers inside them, reinforcing and amplifying the sexist, racist status quo, click by click."

Do you wonder what is behind the price of the sweatshirt? You can check it out on our transparent pricing page. 

The sweatshirt was made from organic cotton, with environmentally-conscious production methods, and in fair working conditions by Neutral. Here are the certificates that prove it (we’re showing them because we’re very proud of this!)

- 100% organic fairtrade cotton 
- Wash at 40°
- Crew neck and raglan sleeves 
- fleece wool brushed inside

This sweatshirt is unisex and has rather large sizes. The cut is quite large at the arms and long on the chest, and we would strongly recommend that women choose one size below their usual one. 


Pictures © Natacha Bastiat-Jarosz

Model: Kenia Raphaël / wearing M